When it comes serving our clients, there’s no such thing as “one size fits all.” We’ll work with you to identify your unique goals and priorities, then customize a path that will help you achieve your desired results. Our specialty? Helping clients who live in the real world with limited time, budgets, and resources.
Strategic Planning
Every organization, large or small, benefits from having a sound strategy in place. And like a great roadmap, a strong strategic plan doesn’t just help you get you where you want to go—it gets you there the way you want to go.
The comprehensive planning process builds on an organization’s existing strengths and assets, and it is always grounded in an organization’s values, priorities, resources, and realities. It invites the voices of internal team members as well as important external partners and stakeholders. And the result is a clear, actionable plan for your organization’s success around which everyone can rally.
Strategic Communication Planning
Many organizations are mired in tactics like newsletters, social media accounts, billboards, or websites. They toss content onto these metaphorical walls hoping that something will stick—but, more often than not, they are disappointed with the results. We’ll help you take a step back to craft a concrete, coherent strategic communication plan that’s far more likely to hit the mark than any combination of tactics on their own.
Training to Build Organizational Capacity
Quite simply, we believe in the proverb, “Give a man a fish, and you’ve fed him for a day. Teach a man to fish, and you’ve fed him for a lifetime.” It’s why training in strategic communications, social marketing campaigns, or specific areas of focus is often the cornerstone of our work with clients.
Training, frequently coupled with consulting, can propel your efforts forward, build valuable skills within your organization, and remove the need for expensive external marketing firms. Read how communication training makes a lasting difference for organizations.
Social Marketing Campaign Development
One of the most common things we’ve heard over the years is, “We just need to raise awareness of our issue.” Really? That’s all you need to do? We don’t think so! We’re pretty sure you’d like people to do something that they’re not yet doing as a result of hearing your message—and that’s where social marketing comes in. We can help you develop a persuasive campaign that moves the needle for desired action in the right direction.
Consulting Services
Sometimes you need help to see the “big picture.” Or help with executing the plans you’ve already got in place. Or support for overcoming roadblocks. In other words, sometimes you just need a coach. We can do that, too.
Contact Jean for a conversation about your organization’s needs.
Synodinos Consulting 